Diseñador de Contenido y Multimedia | Medellín- Colombia

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<p style="text-align:justify;"><strong>¡ÚNETE A COVALTO | EL BANCO DEL FUTURO, HOY! 🚀</strong></p><p>En Covalto, somos una plataforma líder en banca digital y servicios financieros para PyMEs en México, impulsando el crecimiento empresarial con tecnología de vanguardia y soluciones innovadoras.</p><p>📈 <strong>Content & Multimedia Specialist (Marketing & Growth)</strong><br>🌎 Modalidad: 100% remoto desde Colombia</p><p>🎯 <strong>¿Cuál será tu misión?</strong><br>Ser el motor creativo y operativo responsable de producir, adaptar y optimizar contenido estratégico de alto impacto para los canales digitales de Covalto, maximizando la adquisición orgánica y el performance de campañas mediante piezas que equilibren storytelling de marca, conversión y agilidad operativa.</p><p>🚀 <strong>¿Qué harás en este rol?</strong><br>📌 <strong>Producción Multimedia Integral:</strong> Crear y adaptar piezas gráficas, videos cortos y copies para redes sociales, paid media, email marketing y CRM.</p><p>📌<strong>Estrategia de Contenido & SEO:</strong> Investigar tendencias y keywords para desarrollar artículos de blog, landings y guiones optimizados para buscadores y conversión.</p><p>📌<strong>Escalabilidad y Performance:</strong> Generar variaciones de creatividades a alto volumen (formatos y tamaños) para mantener la frescura de campañas y escalar la distribución.</p><p>📌<strong>Consistencia de Marca:</strong> Asegurar la identidad visual y el tono de voz de Covalto en cada pieza, colaborando con el Diseñador Sr. y el equipo de Growth.</p><p>📌<strong>Análisis e Iteración:</strong> Medir el rendimiento del contenido para identificar insights, iterar rápidamente y mejorar el tráfico de calidad.</p><p>📌<strong>Gestión de Assets:</strong> Organizar y mantener librerías de recursos gráficos que faciliten la agilidad del equipo creativo.</p><p>🔎 <strong>¿Qué buscamos?</strong><br>🎓 <strong>Mínimos:</strong><br>✔️ Licenciatura en Diseño Gráfico, Comunicación, Mercadotecnia o afines.<br>✔️ 2 a 4 años de experiencia en Content Marketing, Diseño Multimedia o agencias digitales.</p><p>⭐ <strong>Deseables:</strong><br>✔️ Dominio de Adobe Suite (Photoshop e Illustrator indispensables; After Effects básico deseable) y Figma.<br>✔️ Excelente redacción creativa y ortográfica (copywriting orientado a conversión).<br>✔️ Conocimiento de SEO on-page y uso de herramientas de IA para contenido y diseño.<br>✔️ Perfil analítico, organizado, ágil y proactivo.<br>✔️ Inglés intermedio.</p><p></p><hr><p><em>En Covalto estamos orgullosos de ser una empresa en donde prevalece la diversidad, la inclusión y la igualdad de oportunidades, independientemente del origen y condición ya que los colaboradores son prioridad para nosotros.<br></em></p>

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Common Interview Questions And Answers

1. HOW DO YOU PLAN YOUR DAY?

This is what this question poses: When do you focus and start working seriously? What are the hours you work optimally? Are you a night owl? A morning bird? Remote teams can be made up of people working on different shifts and around the world, so you won't necessarily be stuck in the 9-5 schedule if it's not for you...

2. HOW DO YOU USE THE DIFFERENT COMMUNICATION TOOLS IN DIFFERENT SITUATIONS?

When you're working on a remote team, there's no way to chat in the hallway between meetings or catch up on the latest project during an office carpool. Therefore, virtual communication will be absolutely essential to get your work done...

3. WHAT IS "WORKING REMOTE" REALLY FOR YOU?

Many people want to work remotely because of the flexibility it allows. You can work anywhere and at any time of the day...

4. WHAT DO YOU NEED IN YOUR PHYSICAL WORKSPACE TO SUCCEED IN YOUR WORK?

With this question, companies are looking to see what equipment they may need to provide you with and to verify how aware you are of what remote working could mean for you physically and logistically...

5. HOW DO YOU PROCESS INFORMATION?

Several years ago, I was working in a team to plan a big event. My supervisor made us all work as a team before the big day. One of our activities has been to find out how each of us processes information...

6. HOW DO YOU MANAGE THE CALENDAR AND THE PROGRAM? WHICH APPLICATIONS / SYSTEM DO YOU USE?

Or you may receive even more specific questions, such as: What's on your calendar? Do you plan blocks of time to do certain types of work? Do you have an open calendar that everyone can see?...

7. HOW DO YOU ORGANIZE FILES, LINKS, AND TABS ON YOUR COMPUTER?

Just like your schedule, how you track files and other information is very important. After all, everything is digital!...

8. HOW TO PRIORITIZE WORK?

The day I watched Marie Forleo's film separating the important from the urgent, my life changed. Not all remote jobs start fast, but most of them are...

9. HOW DO YOU PREPARE FOR A MEETING AND PREPARE A MEETING? WHAT DO YOU SEE HAPPENING DURING THE MEETING?

Just as communication is essential when working remotely, so is organization. Because you won't have those opportunities in the elevator or a casual conversation in the lunchroom, you should take advantage of the little time you have in a video or phone conference...

10. HOW DO YOU USE TECHNOLOGY ON A DAILY BASIS, IN YOUR WORK AND FOR YOUR PLEASURE?

This is a great question because it shows your comfort level with technology, which is very important for a remote worker because you will be working with technology over time...